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	<title>Comments on: Got It!</title>
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		<title>By: Diane</title>
		<link>http://lagalaxy.theoffside.com/player-news/got-it.html#comment-35962</link>
		<dc:creator>Diane</dc:creator>
		<pubDate>Wed, 15 Jul 2009 02:15:55 +0000</pubDate>
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		<description>Plus, after reading Nick Green&#039;s column with the excerpts on Gordo, who could resist...</description>
		<content:encoded><![CDATA[<p>Plus, after reading Nick Green&#8217;s column with the excerpts on Gordo, who could resist&#8230;</p>
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		<title>By: Diane</title>
		<link>http://lagalaxy.theoffside.com/player-news/got-it.html#comment-35961</link>
		<dc:creator>Diane</dc:creator>
		<pubDate>Wed, 15 Jul 2009 02:13:52 +0000</pubDate>
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		<description>Thanks for the reviews! It does look like something I have to read. Whatever I think about individual players, you both know how I feel about everyone else who has a finger in the pie (or their own pie cubbard, see Simon Fuller, yuch).</description>
		<content:encoded><![CDATA[<p>Thanks for the reviews! It does look like something I have to read. Whatever I think about individual players, you both know how I feel about everyone else who has a finger in the pie (or their own pie cubbard, see Simon Fuller, yuch).</p>
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		<title>By: jen</title>
		<link>http://lagalaxy.theoffside.com/player-news/got-it.html#comment-35956</link>
		<dc:creator>jen</dc:creator>
		<pubDate>Tue, 14 Jul 2009 18:04:53 +0000</pubDate>
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		<description>Laurie&#039;s right -- or I agree with her.  :)  And Diane, you WILL appreciate the book.

I&#039;m halfway through.  Will post something soon . . .</description>
		<content:encoded><![CDATA[<p>Laurie&#8217;s right &#8212; or I agree with her.  <img src='http://lagalaxy.theoffside.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' />   And Diane, you WILL appreciate the book.</p>
<p>I&#8217;m halfway through.  Will post something soon . . .</p>
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		<title>By: Laurie</title>
		<link>http://lagalaxy.theoffside.com/player-news/got-it.html#comment-35954</link>
		<dc:creator>Laurie</dc:creator>
		<pubDate>Tue, 14 Jul 2009 17:10:02 +0000</pubDate>
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		<description>Diane, I&#039;m only four chapters in, but I think you will appreciate the book.  It&#039;s not a hatchet job on Beckham by any means -- more a look at the clash of cultures that created the disaster.  So far Beckham comes across as decent and largely unaware of what&#039;s going on with the celebrity aspect.  

Quote:

&lt;em&gt;&quot;For if there was a common theme among Beckham&#039;s inner circle and 19 Entertainment in any matter connected to Beckham, it was their insistence on a breathtaking degree of control.  They were the gatekeepers of the Beckham Brand, and they had discovered they could make detailed (and occasionally outrageous) demands of any groups -- team executives, sponsors, media outlets -- that wanted a piece of the Beckham magic.  If some of those demands compromised the ethics of those organizations, that wasn&#039;t 19&#039;s problem to worry about.  Besides, it was remarkable how often those groups ceded control that they wouldn&#039;t ordinarily dream of giving up, kowtowing to the star power of David Beckham -- who was almost always unaware himself of the ultimatums issued in his name.  Beckham&#039;s advisers kew all too well:  At the highest levels of celebrity, handlers were usually fired for exhibiting too little control, not demanding too much.&quot;  &lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>Diane, I&#8217;m only four chapters in, but I think you will appreciate the book.  It&#8217;s not a hatchet job on Beckham by any means &#8212; more a look at the clash of cultures that created the disaster.  So far Beckham comes across as decent and largely unaware of what&#8217;s going on with the celebrity aspect.  </p>
<p>Quote:</p>
<p><em>&#8220;For if there was a common theme among Beckham&#8217;s inner circle and 19 Entertainment in any matter connected to Beckham, it was their insistence on a breathtaking degree of control.  They were the gatekeepers of the Beckham Brand, and they had discovered they could make detailed (and occasionally outrageous) demands of any groups &#8212; team executives, sponsors, media outlets &#8212; that wanted a piece of the Beckham magic.  If some of those demands compromised the ethics of those organizations, that wasn&#8217;t 19&#8217;s problem to worry about.  Besides, it was remarkable how often those groups ceded control that they wouldn&#8217;t ordinarily dream of giving up, kowtowing to the star power of David Beckham &#8212; who was almost always unaware himself of the ultimatums issued in his name.  Beckham&#8217;s advisers kew all too well:  At the highest levels of celebrity, handlers were usually fired for exhibiting too little control, not demanding too much.&#8221;  </em></p>
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		<title>By: Diane</title>
		<link>http://lagalaxy.theoffside.com/player-news/got-it.html#comment-35951</link>
		<dc:creator>Diane</dc:creator>
		<pubDate>Tue, 14 Jul 2009 12:52:47 +0000</pubDate>
		<guid isPermaLink="false">http://lagalaxy.theoffside.com/player-news/got-it.html#comment-35951</guid>
		<description>Thanks for sharing your book notes, I was hoping to find a designated reader for this one in case the book turns out not to be a cause I want to support!

It&#039;s bothered me that after all the f*ck ups by club/league/managers, that the spot light on &quot;what went wrong&quot; came squarely down on the shoulders of these two players once those excerpts were published.

I was hoping the scope of the book broadened that view and it sounds like its at least taking in 19 Entertainment (yuch). Jen, Beckham&#039;s always claimed that he can separate &quot;that side&quot; from what goes on in the locker room or on the pitch, but no one else can and he should look at the impact it has around him -- at least here where he&#039;s not surrounded by other players whose busy brands and branders are part of the parcel.</description>
		<content:encoded><![CDATA[<p>Thanks for sharing your book notes, I was hoping to find a designated reader for this one in case the book turns out not to be a cause I want to support!</p>
<p>It&#8217;s bothered me that after all the f*ck ups by club/league/managers, that the spot light on &#8220;what went wrong&#8221; came squarely down on the shoulders of these two players once those excerpts were published.</p>
<p>I was hoping the scope of the book broadened that view and it sounds like its at least taking in 19 Entertainment (yuch). Jen, Beckham&#8217;s always claimed that he can separate &#8220;that side&#8221; from what goes on in the locker room or on the pitch, but no one else can and he should look at the impact it has around him &#8212; at least here where he&#8217;s not surrounded by other players whose busy brands and branders are part of the parcel.</p>
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		<title>By: Laurie</title>
		<link>http://lagalaxy.theoffside.com/player-news/got-it.html#comment-35947</link>
		<dc:creator>Laurie</dc:creator>
		<pubDate>Tue, 14 Jul 2009 05:39:56 +0000</pubDate>
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		<description>I&#039;m maybe forty pages into this, and I&#039;m finding it painful.  So much hope.  I remember that hope.  

Sigh.

Rocky, what&#039;s even scarier is that I know exactly what you&#039;re talking about.</description>
		<content:encoded><![CDATA[<p>I&#8217;m maybe forty pages into this, and I&#8217;m finding it painful.  So much hope.  I remember that hope.  </p>
<p>Sigh.</p>
<p>Rocky, what&#8217;s even scarier is that I know exactly what you&#8217;re talking about.</p>
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		<title>By: Rocky Cole</title>
		<link>http://lagalaxy.theoffside.com/player-news/got-it.html#comment-35946</link>
		<dc:creator>Rocky Cole</dc:creator>
		<pubDate>Tue, 14 Jul 2009 04:17:40 +0000</pubDate>
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		<description>The book will be interesting, but as with all these kind of exposes, the truth of what actually happened will be perhaps nearby, but not between the covers. What I am more interested in is what may have been discussed between Beckham and Donovan this week. Even more interesting will be how Beckham fits into the gameplan for Thursday night. I plan to watch for sure. This is better than General Hospital during the Luke and Laura days. (I know, scary that I used that as a reference but what can I say.)</description>
		<content:encoded><![CDATA[<p>The book will be interesting, but as with all these kind of exposes, the truth of what actually happened will be perhaps nearby, but not between the covers. What I am more interested in is what may have been discussed between Beckham and Donovan this week. Even more interesting will be how Beckham fits into the gameplan for Thursday night. I plan to watch for sure. This is better than General Hospital during the Luke and Laura days. (I know, scary that I used that as a reference but what can I say.)</p>
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		<title>By: jen</title>
		<link>http://lagalaxy.theoffside.com/player-news/got-it.html#comment-35945</link>
		<dc:creator>jen</dc:creator>
		<pubDate>Tue, 14 Jul 2009 01:55:13 +0000</pubDate>
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		<description>Will do, Laurie!</description>
		<content:encoded><![CDATA[<p>Will do, Laurie!</p>
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		<title>By: Laurie</title>
		<link>http://lagalaxy.theoffside.com/player-news/got-it.html#comment-35944</link>
		<dc:creator>Laurie</dc:creator>
		<pubDate>Tue, 14 Jul 2009 00:19:29 +0000</pubDate>
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		<description>I lied.  It&#039;s here!  We&#039;ll have to all compare notes and link to each other&#039;s reviews.  :-)</description>
		<content:encoded><![CDATA[<p>I lied.  It&#8217;s here!  We&#8217;ll have to all compare notes and link to each other&#8217;s reviews.  <img src='http://lagalaxy.theoffside.com/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> </p>
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		<title>By: jen</title>
		<link>http://lagalaxy.theoffside.com/player-news/got-it.html#comment-35943</link>
		<dc:creator>jen</dc:creator>
		<pubDate>Mon, 13 Jul 2009 23:17:57 +0000</pubDate>
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		<description>Hmmm . . . mine was sent out on July 9th -- a few days later than the July 6th date we were told.  &#039;s okay though, because it&#039;s a free book about *my* team.  I&#039;m already getting some great glimpses into some of the guys&#039; personalities.  Alan Gordon is a crack-up!  :)

And this just in . . . the &quot;feud&quot; is over:

http://www.latimes.com/sports/la-sp-galaxy-david-beckham14-2009jul14,0,6311084.story</description>
		<content:encoded><![CDATA[<p>Hmmm . . . mine was sent out on July 9th &#8212; a few days later than the July 6th date we were told.  &#8217;s okay though, because it&#8217;s a free book about *my* team.  I&#8217;m already getting some great glimpses into some of the guys&#8217; personalities.  Alan Gordon is a crack-up!  <img src='http://lagalaxy.theoffside.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>And this just in . . . the &#8220;feud&#8221; is over:</p>
<p><a href="http://www.latimes.com/sports/la-sp-galaxy-david-beckham14-2009jul14,0,6311084.story" rel="nofollow">http://www.latimes.com/sports/la-sp-galaxy-david-beckham14-2009jul14,0,6311084.story</a></p>
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